Today, July 8, 2008, is the big day when “Google Nemesis” “drops“. I like that term: “drops“. The first I heard it used was by Chris “Credit Card Killer” McNeeny. Oops, sorry! That should be Chris “Day Job Killer“. Just a little morbid humor from the wonderful world of IM and interestingly enough, “Google Nemesis” is from none other than Chris McNeeny.
As product launches go, this one seems to be relatively subdued compared to Chris’ previous ones such as “Day Job Killer“. Overall, I’ve noticed that a lot of the hype surrounding big launches has subsided. Hopefully, this is a trend that’s here to stay, but one thing that Chris hasn’t let up on is the power of his earnings’ persuasion.
A few years back when Google was just an upstart in the search engine market and my search engine of choice was InfoSeek, I had an idea to make searching more user-friendly. I was just starting to come to grips with the power of Boolean search queries and wanted a way to hide this from the user. My idea was to slap a front end over top search engines such as InfoSeek and AltaVista and embed it somehow into Internet Explorer.
This way, a searcher could answer a few questions on a form, and under the covers, the software would perform its magic and gin up complex Boolean search queries in order to bring back ultra-relevant search results.
The dust has settled a bit after yesterday’s chaotic launch of “PPC Classroom“. I can only imagine how wiped out the launch team is. On top of the server problems, Jeremy and Anik had to field a bunch of questions from confused and somewhat upset customers over the terms of the monthly membership.
