There’s been a lot of buzz recently about Adwords Placement Targeting and the impressive results that many are experiencing with it. Ever since the release of “Adwords180“, interest in what was until recently called “Site Targeting” by Google, has only gained in attention.
The latest version of this Adwords Content Network advertising model now supports both CPM (cost per 1000 impressions) and CPC (cost per click) bidding models. In effect, you can specify the sites where you Content Network ads will be shown. Even right down to a specific page on a particular site. Of course these sites and pages need to have Adsense on them.