Internet Marketing Journal
I’ve just begun dabbling in learning how to write PHP code for some projects I’ve undertaken over at Earn1kaDay.com. I’ve been programming in one programming language or another for the past 20 years or so. My most recent experience has been writing Windows client programs in Visual C++. I’ve also done some server-side programming in ASP, JSP, and Perl. So making the transition to PHP hasn’t been too much of a programming culture shock.
At least at first blush.
*** Important Update Regarding BayRSS:
Due to unavailability of support for BayRSS, I no longer can recommend BayRSS to readers of my blog. Please see my comment below for more details.
One of the great things about being a member of Dennis Becker’s Earn1kaDay.com membership site is the wealth of knowledge of the other members there. On top of this collective knowledge and experience, is a strong desire within a lot of the members to contribute generously of both their time and resources.
For about the past 2 years I’ve used Nvu exclusively to create and edit web pages. For those of you who don’t know what Nvu is, it’s a full-featured WSIWYG (”What You See Is What You Get”) HTML editor. The really great thing about Nvu is that it’s an open source project and is very generously offered free of charge.
Unfortunately, being an open source project also has probably prevented Nvu from achieving its full potential.
I’ve been focusing on rapidly building affiliate websites based around eBay’s affiliate program and driving traffic to them using Adwords. I’ve been displaying eBay auction feeds on my pages using eBay’s RSS feeds and some code I wrote to convert the RSS XML data into formatted HTML listings. This has worked out very well in terms of rapidly generating tightly focused landing pages and also usually results in getting high Quality Scores for competitive keywords in Adwords.
This would seem like a perfect recipe for making some nice profits via Adwords to eBay. After all, with active eBay registrations now paying a juicy $25 commission combined with the 1.64% conversion rate I’m currently getting, I should be sitting pretty.
One thing that most everyone who uses PPC advertising to drive traffic experiences, is losing campaigns. For some marketers those may be the only kinds of campaigns they experience. And for other marketers like myself, we have more losers than winners.
Getting bashed around by Google and the other major PPC search engines seems to be part of the daily routine of doing business online. It’s kind of like back in elementary school when you had an appointment over at the monkey bars with the school yard bully who would rough you up and then steal your lunch money — “Thanks, see you same time, same place tomorrow!”